Digital Textile Printing is Quickly Becoming a New Trend

Textile printing is one of the most important processes during the manufacturing of textiles and apparel. Today, digital textile printing technology, which refers to the inkjet based method of printing colorants onto textiles, has emerged as a new printing trend and has already started to make an impact on the textile world.


According to the latest report published by Allied Market Research, the global digital textile printing market was valued at $1.2 billion in 2015, and is expected to reach $3.9 billion by 2022, growing at a CAGR of 17.9% from 2016 to 2022. Polyester printing was the largest segment in the global digital textile printing market in 2015, representing around 25% share of the global market.


Another report from Smithers Pira also suggests that the volume of fabric printed with digital inkjet equipment around the world is also expected to show substantial growth – from 870 million m² in 2016 to 1.95 billion m² in 2021, registering a 17.5% CAGR in terms of volume. Europe and the US are forecast to continue leading the global market over the next five years.


Despite the fact that the data shows that only around 2.8% of global textile volume was printed by digital processes in 2016, the market share of digital textile printing is still projected to increase in near future, due to growing demand for such technology in various industries. Compared to traditional textile printing methods, digital textile printing possesses advantages such as higher reliability, longer print life, and cost reduction.


Allied Market Research also reports that the silk substrate segment is anticipated to grow at the highest CAGR during the next five years; Europe is projected to maintain its lead position, growing at a CAGR of 17.9% in terms of volume. India occupied around one-fourth of the share of the Asia-Pacific market in 2015. In terms of value, Australia is expected to grow at a significant CAGR of 19.6%.


Several factors are fueling the expansion of the global digital textile printing market, including the growth of the world’s population with higher purchasing power, development of the global textile industry, increased preference for high-quality textile prints, as well as the acceleration in production speeds and reduction in coloration costs. Investments in R&D for new digital textile printing technologies are also increasing, and are expected to further facilitate the global market.


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